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Azza Fahmy and her team never cease to amaze me with their international marketing and collaborations.  This fall they teamed up with famous UK design team Justin Thornton and Thea Bregazzi behind Preen, who are known for their sexy dresses.  For Fall 2010, Preen, while sticking to their style, rose to a new high with a collection that used feminine fabrics sown in masculine proportions.  Looking at the detailed pictures of the collection, the make-up was simple leaving way for the designs to stand out; and well, the accessories were subtle yet smashing.  Congratulations Azza Fahmy and Preen, of course!


Detailed pictures of the Azza Fahmy collection at the Preen Fall 2010 Fashion Show.

Azza Fahmy at Preen Fall 2010

Silver Choker by Azza Fahmy at Preen

Silver and Gold Bangles

Azza Fahmy Silver Ring at Preen Fall 2010

Silver Pyramid Shaped Belt

For the sake of it, I wanted to add my  favorite 2 looks of the collection.

I love the cocoon coat with the yellow splash underneath.

Preen Black Structured Coat

Preen Nude Strapless Mini

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One Comment

  1. A little off the subject maybe, but a request for people to think about the ethics of buying things like designer clothes. Please try and think about, for example, the materials the product is manufactured from, the human rights of the factories where they’re made and the green credentials of retailers. And try to share instead of discarding. Thanks!!!!


2 Trackbacks/Pingbacks

  1. […] had posted on the Azza Fahmy and Preen collaboration at the New York Fall 2010 Fashion Week, click HERE for pictures of the runway.  The Preen design duo, Thornton & Bregazzi, along with Azza Fahmy, […]

  2. […] had posted on the Azza Fahmy and Preen collaboration at the New York Fall 2010 Fashion Week, click HERE for pictures of the runway.  The Preen design duo, Thornton & Bregazzi, along with Azza […]

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